(Images courtesy of the Archery Trade Association)
May 08, 2025
By Staff reports
The Archery Trade Association and the National Field Archery Association are pleased to announce plans for a landmark event in 2026: a multi-day celebration of archery that expands the ATA Trade Show with a national archery competition and a brand new expo for the public. The event will be held at the Indiana Convention Center in Indianapolis Jan. 7-11, 2026, bringing together the archery and bowhunting community for the archery event of the year.
Here’s what to expect:
Jan. 7-8: ATA Trade Show The ATA Trade Show will move to a two-day format, continuing as a members-only, B2B event focused on connecting retailers, manufacturers and industry professionals. Attendees will be able to view new products, receive show-special pricing and offers, and meet face-to-face with company representatives. They’ll also have access to exclusive networking opportunities, education and more—a model that has supported the archery and bowhunting industry for almost 30 years.
Jan. 9-11: NFAA Indoor Archery Tournament In partnership with the NFAA, the Rushmore Rumble archery tournament, traditionally held In Yankton, SD, will take place immediately following the ATA Trade Show. This high-energy event, which draws archers from around the world, will attract target shooters to the year’s most anticipated archery gathering, building on the week’s momentum without disruption to the ATA Trade Show.
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Jan. 9-10: Archery & Bowhunting Supershow Alongside the archery tournament, the ATA will debut the Archery & Bowhunting Supershow, a ticketed public event taking place Jan. 9-10. This new event will attract archery and bowhunting enthusiasts from around the country to see a full line of products from some of the country’s leading archery and bowhunting manufacturers. The Supershow is designed to provide manufacturers with a platform to showcase their full product lines, promote directly to bowhunters and target shooters, and drive customers to their local retailer.
These changes are expected to attract even more target shooters and bowhunters while increasing the number of exhibiting companies, helping drive more business to member retail shops.
Archery Trade Association Serving its members since 1953, the Archery Trade Association is the leading organization for manufacturers, retailers, distributors, sales representatives and others working in the archery and bowhunting industry. The ATA works to increase the recruitment and retention of new, current and once-active archers and bowhunters, while serving as a driving force in defending, educating and lobbying for the greater good of the industry and sport. The ATA preserves and promotes archery and bowhunting’s rich heritage to ensure active consumer participation, and successful manufacturing and retailing for generations to come. The ATA owns and operates the ATA Show, the archery and bowhunting industry's largest and longest-running trade show worldwide.
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National Field Archery Association The National Field Archery Association is a nonprofit organization dedicated to the promotion and growth of archery across all ages and skill levels. Founded in 1939, the NFAA is one of the largest archery organizations in the United States and oPers all archery disciplines including indoor, outdoor, 3D, and bowhunting. The NFAA hosts national tournaments, sanctions local and regional events, and supports a nationwide network of state associations and clubs. Through its programs, scholarships, and partnerships, the NFAA fosters lifelong participation in archery, from grassroots education to elite competition. The organization is headquartered at the NFAA Easton Yankton Archery Center in Yankton, South Dakota, one of the largest dedicated archery facilities in the world. To learn more, visit www.nfaausa.com .
