Lift Off: Mathews Launches New Hunting Bows for 2025

Mathews today launched its 2025 lineup of bows and accessories, headlined by the new LIFT X that builds on last year’s top-selling LIFT platform with several new technologies that boost archers’ ability to tune and customize the bow to suit their personal shooting style.

“The LIFT X continues to push the envelope of bow technology,” said Brad Treu, Mathews Vice President, Sales & Marketing. “While the 2024 LIFT was among our best-selling bows of all time, we’re never satisfied. After countless hours of R&D, we took to the drawing board to find ways to enhance the archery experience even further. Out of that has come the all-new LIFT X, resulting in our most versatile hunting system to-date”.

Available in two models — the LIFT X 29.5 and LIFT X 33 — named for their axle-to-axle lengths, both incorporate a trio of new-for-2025 features as follows:

Limb Shift Technology

Mathews’ new, patented Limb Shift Technology (LST) is a first-of-its kind tuning method that allows shooters to micro-adjust limb position without a bow press. By simply turning a setscrew, archers can make small adjustments to achieve perfect arrow flight, customized to their shooting form, without changing cam position or adding or removing twists to the bow’s harness yokes. Mathews says this not only simplifies the tuning process for LIFT X owners but results in a more optimized tune than alternative methods.

“Limb Shift Technology brings the highest level of precision tuning to the individual archer,” said Mark Hayes, Mathews Design Engineering Manager. “No longer will you need a bow press to tune your bow. With LST, you can quickly and easily tune your bow with the simple turn of a wrench to achieve a perfect tune, every time”.

ARC7 Limb Technology

With all-new ARC7 Limb Technology, Mathews has pioneered a new, multi-step build process to ensure strength and consistency across the production line. The result is a completely new limb that is more durable and more efficient throughout the load sequence than any limb Mathews has ever made.

BOND Grips

Mathews’ Engage Grip has been in an industry favorite for years, but for 2025 the company is offering three additional options as part of its BOND Grip system, designed to offer shooters an option that maximizes both personal comfort and shooting consistency.

To create the BOND Grips, Mathews mapped the hand placement of hundreds of archers and then designed the grips to fit various shooting styles. The new BOND grips feature a textured, rubber grip surface, and they are designed to easily snap on and off the bow without the need for adhesives.

The LIFT X will ship standard with the Engage Grip that offers a 14-degree shooting angle and classic “Mathews feel” that will be the best choice for most shooters. Other options in the line include: the BOND Contour, also featuring a 14-degree but optimized to reduce riser torque; the BOND Taper, with a 17-degree angle preferred by target shooters and a wide, flat lower face with an aggressive edge tapered to a narrow throat; and BOND Side Plates for minimalists who want an ultra-thin grip profile that utilizes the flat-back grip surface machined directly into the back of the riser.

LIFT X 29.5 and LIFT X 33

The LIFT X 29.5 ($1,359, mathewsinc.com) weighs 3.99 pounds, has an IBO speed rating of 348 fps, 6-inch brace height and accommodates draw lengths of 24.5-30 inches. The LIFT X 33 ($1,469) weighs 4.26 pounds, has an IBO speed rating of 343 fps, 6.5-inch brace height and accommodates draw lengths of 26-31.5 inches. Both models are powered by Mathews’ SWX cam system, offer adjustable letoff of 80 or 85 percent, come in peak draw weights of 55, 60, 65, 70, 75 and 80 pounds and are available in 11 camouflage and solid-color finish options.

LIFT RS

Mathews has introduced several groundbreaking bow technologies for 2025, and the company is making sure archers with shorter draw lengths from 23.5-29 inches can experience them in the LIFT RS ($1,359). Despite its more compact platform that measures just 27.75 inches between the axles, the Lift RS is capable of generating arrow speeds up to 353 fps. Powered by the SWX cam system, the Lift RS weighs 3.92 pounds, has a 5.5-inch brace height, adjustable letoff of 80 or 85 percent and is available in a dozen peak draw weight options that cover a wide range from 41-80 pounds. Like Mathews’ flagship Lift X, the Lift RS features new Limb Shift Technology for easy bow tuning without a bow press, new ARC7 limbs for maximum efficiency and the new BOND Grips that offer four options for a perfect grip size, angle and comfort. Available in 11 camo and solid-color finish options.

LIFT XD

With a draw-length range of 32-33.5 inches, a 6.75-inch brace height and arrow speeds up to 363 fps, the LIFT XD ($1,469) gives long-draw archers tons of power and all the new-for-2025 Mathews technologies, including Limb Shift Technology for easy bow tuning with a bow press, ARC7 limbs for maximum durability and efficiency and the new BOND Grips that offer four options for a perfect grip size, angle and comfort. Powered by the SWX+ cam system, the Lift XD measures 33 inches between the axles, weighs 4.31 pounds, has adjustable letoff of 80 or 85 percent and comes in peak draw weights of 50, 55, 60, 65, 70 and 75 pounds. Available in 11 camo and solid-color finish options.

Mathews Genuine Bridge-Lock UV Slider Bowsight

Manufactured in partnership with ULTRAVIEW, the new Mathews Genuine Bridge-Lock UV Slider offers a new level of integration into your bow system that cannot be found with any other sight.

“The goal was simple: combine all the experience and bowhunting knowledge of our two companies to push the boundaries of what a bow sight could be,” said Kolby Hanley, ULTRAVIEW Founder & CEO. “Together, we agreed that we would either make something exceptional or we wouldn’t make it at all. That collaborative effort led us to create the Mathews Genuine Bridge-Lock UV Slider — the best bowhunting sight ever made, period. This partnership has set a new benchmark for bow sights and proves what can be accomplished when passionate bowhunters pull out all the stops”.

This lightweight and minimalistic design, weighing in at a mere 9 ounces, is the lightest Bridge-Lock sliding sight on the market. Keeping streamlined ergonomics at the heart of this design, UTLRAVIEW’s patented DualDial makes this sight the smoothest and most user-friendly sliding sight in high pressure moments. New features include more durable and brighter pins wrapped in an impact-resistant shield, a rechargeable and removable lighting system that brings focus to low-light situations and HomeStop, a quick return to 20-yards feature for dynamic moments in the field. Available in three pin configurations, including a new 5-pin design.