Best in Show: 10 Hot New Products From ATA 2015
February 13, 2015
Two things have stuck with me from the most recent Archery Trade Association (ATA) Show. The first is that the industry is getting back to its innovative ways and that people, myself included, are excited about the direction that bowhunting is headed. The second is a sore throat and a cough, courtesy of one-too-many-handshakes I suppose.
While the latter is a bummer, the former is a great sign. Many folks in our country view the American dream as becoming a mega rock star or the next Lebron James. However, the reality is that the real dream is starting and growing a company that deals in something you love. This is rampant in the archery industry and is a reminder that not only does everyone have a chance to go big with their ideas, they also have a chance to succeed.
From bow designs to camouflage patterns, to a litany of products that will actually help you hunt better, this year's ATA Show was something to behold. Whittling down the best of the best to a mere 10 products is impossible, so we selected products that are new and will certainly help the average bowhunter fill more tags.
Here they are: